Brand Identity + Materials

Goal: This non-profit client wanted a hand illustrated brand that combines playful personality with rugged adventure through bold, circular badge-style logos featuring a quirky duck mascot and a front-facing Jeep. A vibrant palette of teal, yellow, orange, and black creates a balance of fun and toughness, while clean lines and strong contrast ensure versatility across digital, print, and merchandise for a cohesive, community-driven identity.

Project: Full Brand Design. Multiple logo designs, color palette, fonts, hand drawn icons, step and repeat banner, merch and swag items.

★★★★★

The level of professionalism and attention to detail throughout the redesign process was amazing. Latreash listened, executed and in my opinion exceeded my expectations with our new branding.

~ Shaun J

★★★★★

Latreash goes above and beyond! We gave her our thoughts and what we were looking for and she transformed our entire brand into something we had only dreamed of! Amazing and creative!!

~Jamie M

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