Goal: This non-profit client wanted a hand illustrated brand that combines playful personality with rugged adventure through bold, circular badge-style logos featuring a quirky duck mascot and a front-facing Jeep. A vibrant palette of teal, yellow, orange, and black creates a balance of fun and toughness, while clean lines and strong contrast ensure versatility across digital, print, and merchandise for a cohesive, community-driven identity.

Project: Full Brand Design. Multiple logo designs, color palette, fonts, hand drawn icons, step and repeat banner, merch and swag items.